Fifth Third Bank & Security Advisors Case Study – Russell’s Group Bring Bio’s to Top of Search Rankings
Fifth Third Bank a top 15 bank came to Russell’s Group when only 22 of their 900+ Advisors Bios were being found in Google Search Rankings. Fifth Third was in the process of a site redesign.
Goal of Campaign
- To gain search engine rankings for the 900+ Advisors.
Strategy Implemented
- SEO
- During site redesign we SEO’d the bios & made code recommendations to make it easier for Google to crawl.
Results of the Campaign
- One month after site launch, 800+ of the bios were ranked on the first page in Google vs. only 22 prior to the project.
