Optimizing and correcting local business listings are a key piece of the SEO puzzle. Leave local listings management to the professionals!
The Importance of Keywords on Your Website Is your website “speaking the same language” as its potential visitor base? Ensuring your website is well optimized for search engines to connect searchers directly to your site relies solely upon one thing – keywords. Keywords are simply words and phrases in your […]
Top Technology Trends for the Heavy Equipment Construction Industry in 2018
Another trip round the sun, and it’s time to analyze the advancements made. Things in the construction industry have changed significantly. Here are the top technology trends for the heavy equipment construction industry to follow in 2018. Labor Shortages in Construction Industry Recovering from the Great Recession, construction industry has […]
2018 Top 5 Trends for B to B eCommerce Online Marketing
Stay a Step Ahead of Your Competitors in 2018 Planning for 2018? Know what’s important (and what’s not) for B to B eCommerce to reach your goals, and make the right data driven decisions. Which marketing channels are important. In this eBook You’ll Find Out: Ad types, what works Where […]
8TIPS for your 2018 eCommerce Marketing Plan
An Effective Digital Marketing Plan is Vital to your business’ success and can be the difference between a thriving, profitable business and one that is struggling! A well-written, comprehensive digital marketing plan is fundamental because it describes how you plan to attract and retain customers, how you will compete, and […]
5 Reasons Why You Might Need a New Ecommerce Website
When designing and building an ecommerce website you want your customers to use and love, the devil is in the details. It’s all about testing, testing, and even more testing, plus a solid understanding of how people think and behave when shopping—basically, psychology. If you’ve had your site up and […]
How the Biggest Changes to Google AdWords in Years Could Affect Your Business
Changes in Google have been rolling out for the past five years or so, but most of them have been targeted at changing the search engine’s algorithms that decide how sites are ranked in the search results. So far, Google hasn’t done anything to its other big service for advertisers […]
Is LinkedIn Advertising a Good Value for Your B2B Marketing Strategy?
From once being a small social networking site occupying a very specific niche in social media, LinkedIn has grown to be a force to be reckoned with in the world of business and LinkedIn advertising has proven to be very successful. Since its creation, marketers have tried to crack LinkedIn […]
Can Bing/Yahoo be a Better Value for Your PPC Marketing Campaign than Google?
As far as search engine marketing goes, it’s no secret that Google takes the market share for PPC marketing. Google also boasts of the widest reach in terms of potential audience, which means your ads have a high probability of generating leads and increasing sales. That doesn’t mean, however, that […]
How Not To Lose Money on Google AdWords Display Settings
Stop Throwing Your Money Away If you want your PPC campaigns to reach out to as many potential customers as possible, then the Google Display Network arguably offers the best way of doing so. With more than 2 million Display Network websites, the possibilities for generating leads and sales through […]
Top Online Display Marketing Tips
Top online display marketing ads are banner ads that contain text. They can be a combination of text and images. Following are some display marketing tips that will help you get more from your online display ads marketing budget. Drilling down the wants and needs of the target market: Before […]
