Can Bing/Yahoo be a Better Value for Your PPC Marketing Campaign than Google?
As far as search engine marketing goes, it’s no secret that Google takes the market share for PPC marketing. Google also boasts of the widest reach in terms of potential audience, which means your ads have a high probability of generating leads and increasing sales. That doesn’t mean, however, that […]
How Not To Lose Money on Google AdWords Display Settings
Stop Throwing Your Money Away If you want your PPC campaigns to reach out to as many potential customers as possible, then the Google Display Network arguably offers the best way of doing so. With more than 2 million Display Network websites, the possibilities for generating leads and sales through […]
Top Online Display Marketing Tips
Top online display marketing ads are banner ads that contain text. They can be a combination of text and images. Following are some display marketing tips that will help you get more from your online display ads marketing budget. Drilling down the wants and needs of the target market: Before […]
Why SEO is Vital for Hospitals and the Healthcare Industry
Hospital SEO – Why it’s Important to You! With more and more people on the internet every day, it is vital for any business to stay ahead of the curve with an online presence, especially in industries such as healthcare. Recent studies show that one in three American adults have […]
PPC Targeted Strategy – Customer Email Matching
Target Prospects More Efficiently In 2015, one of Google’s major announcements for its paid search platform, Google AdWords, was the introduction of Customer Match, a system allowing marketers to use email address lists to target a more relevant audience. Customer Match gives you the ability to show (and exclude) your […]
