How Digital Body Language Plays a Role in Your Conversion or Lead
Digital body language may be a new term for you or one that you have heard but haven’t paid attention to. It is important that you do familiarize yourself with it as it could drive up your conversions and/or increase your leads. The basics: Every time an individual takes some […]
7 Email Marketing Tips for Beginners
Email marketing is a direct and potentially one of the most powerful marketing channels on the Web. In its broadest sense it includes every commercial email message sent to your website readers and business customers. If used properly, email marketing can help you drive greater traffic to your website, engage […]
5 Major Email Marketing Growth Factors Not to Be Ignored for 2015
For those that think that email marketing has outgrown its usefulness they may be compromising their digital marketing portfolio by not giving it enough emphasis. This form of online marketing is still very much alive, and in fact, all indications are it is on a growth spurt for 2015. The […]
5 Landing Page Tips to Convert Engaged Visitors into Satisfied Buyers
The landing page is the first destination for people coming to your website. It’s where you direct traffic from all your marketing efforts, – social media, online advertising, email campaigns and so on, – and a key mechanism for engaging prospects with your brand and turning them into valued customers. […]
How To Win The 2014 Online Retail Holiday Sales War!
Many experts are predicting this Holiday season to be a good one for retail e-commerce. The majority of all Holiday consumer purchases are either influenced by online research or actually occur online, according to Forrester. Forrester Research predicts that US online retail sales during the critical months of November and […]
2015 Online Marketing Success – What You Need To Know Now
With 2015 just around the corner, you might be making an initial plan that outlines how you’ll spend your marketing and advertising dollars next year. If you’re thinking about simply copying your digital marketing strategy and budget over and doing the same thing you did in 2014—think again. Times are […]
The Top 5 Online Marketing Trends That Will Dominate 2015
The Internet has drastically altered the way in which information is shared, and has had a profound impact on marketing. Over the past few years, there has been more of a shift toward inbound techniques, while many outbound tactics have become antiquated. More businesses are finding success publishing original content […]
eCommerce Trends For Retail
Online sales will grow from $225.5 billion in 2012 to $434.2 billion in 2017!!
Five Social Media Strategies to Boost Your SEO
Five Social Media Strategies to Boost Your SEO 1. Institute Reputation Management Search positions are susceptible to negative reviews Use Facebook, Twitter, Pinterest boards as preventive measures to ensure positive brand messaging 2. “Theme” Your Website Blog post tags, retweets and customer reviews give search engines more keywords to detect […]
Digital Marketing Definitions
Internet Marketing Definitions Familiarity with the definitions of these common internet marketing terms is a great way to get acquainted with the tools and concepts at work online. Internet Marketing: Marketing of products or services over the internet by means of Search Engine Marketing, Affiliate and Social Media Networks and […]
